WINDA, MARGANINGRUM (2018) ANALISIS FAKTOR YANG MEMPENGARUHI MINAT PENUMPANG DALAM MENGGUNAKAN JASA KM.KELIMUTU (Tujuan Semarang – Sampit - Kumai – Karimun Jawa). SKRIPSI.
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Abstract
Passenger transport in java is transportation always need by the community in java especially for economic players are particularly in the area of java and kalimantan. To serve people needs for mobility was needed transportation vessel can ease their economic activities. Remembering how the importance of mode of transportation this sea, so the more it standing shipping company oriented moves in the service sector such as PT. PELNI (Persero). In developing his duties as publicly-listed sea transportation service company that relied upon in national distribution system, PT. PELNI Persero not only serve routes commercial route that benefits , but also able to serve routes down the island, ever pioneer the remote islands unfavorable in order to realize of unity and the wawasan nusantra . The purpose of this research is to analyze influence between variables independent namely facilities, services and comfort on variables dependent namely passengers interest in. To research this object trophy is all users KM. KELIMUTU. Samples to this research is 100 respondents with techniques used is a technique non-probability sampling that is by using sampling purposive is a technique the determination of sample with certain consideration. Model his research is regression analysis linear multiple.Based on the research done and analysis linear multiple produced equation: Y = 2,492 + 0,149 X1 + 0,526 X2 + 0,196 X3 + μ The results of the regression equation is linear multiple show that there was a positive influence in partial between facilities to passengers interest in (thitung 2,073 > ttabel 1,9849), the service for passengers interest in (thitung 8.687 > ttabel 1,9849), comfort to passengers interest in (thitung 2,713 > ttabel 1,9849), The influence of third variable research is obtained by correlation value adjusted R2 = 0,541. Simultaneously of facilities variables , service , comfort influential 54,1 % to interest passengers and 45,9 % influenced by variable research that is not detected at this research. Kata Kunci : The interest of passengers, Facilities, Service and Comfort.
| Item Type: | Article |
|---|---|
| Additional Information: | NIM : 1301.12.124 |
| Subjects: | Transportasi |
| Divisions: | Program Studi > S1-Transportasi |
| Depositing User: | AMNI Perpustakaan Semarang |
| Date Deposited: | 25 Nov 2019 08:21 |
| Last Modified: | 25 Nov 2019 08:21 |
| URI: | http://repository.stimart-amni.ac.id/id/eprint/265 |
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